from Bev Godwin, USA.gov and Web Best Practices, GSA Office of Citizen Services, March 3, 2008

Technology

Simple Definition

Examples

Opportunity/Potential in Government

Blogs Journal or diary with social collaboration (comments) GovGab.gov, 20 federal agencies,

USA.gov government blog library, Webcontent.gov

Meaningful info delivered from a govt authority to new audiences. Puts human face on govt using informal tone. Opens public conversations
Wikis Collaborative authoring & editing GSA Collaborative Work Enviornment, NASA, US Courts, Intellipedia, US Foreign Svc, Utah Politicopia, Wikipedia Workgroup or public collaboration for project management, knowledge sharing, public input. Contributions to 3rd party sites e.g. Wikipedia
Video Sharing (and Multimedia) Videos, images, & audio libraries USA.gov Multimedia library, NASA YouTube , Coast Guard, Virginia YouTube Channel, Americorps contest, Tobacco Free Florida contest Public outreach, education, training, other communication for “connected” and on-line audiences. How To videos & audios to improve service and achieve mission.
Photo-Sharing Photo libraries USA.gov fed/state photo libraries, USGS internal photo gallery with Flickr API, EPA photo contest Cost savings potential. New audiences. Awareness.
Podcasting Multimedia content with an enclosure for syndicating via RSS for use on iPod TM, Mp3 players & computers White House, NASA, USA.gov federal podcast library, Webcontent.gov, Peacecorps More ways to get message out to “connected” and on-line audiences. How To messages. Use in emergencies. Live govt deliberations
Virtual Worlds Simulations of environments & people

(Second Life, Active Worlds, Kaneva, ProtoSphere, Entropia Universe, uWorld)

NASA, NOAA, CDC, Natl Guard, Dept of Energy, Real Life Govt in 2nd Life Google group, National Defense Univ Federal Consortium for Virtual Worlds Public outreach & other communication for niche Internet audiences. Virtual Town Halls, Education, Training. Ability to bring people together worldwide for meetings, lectures, etc.
Social Networking Sites Connecting people globally EPA Facebook group, NASA Colab, MySpace, Linkedin Intranet use to cross internal agency stovepipes. Cross government coordination. Public communities. Viral impact. Knowledge mgmt. Recruitment. Event announcements.
Syndicated Web Feeds Automated notifications

(think RSS)

USA.gov Federal RSS Library,. NOAAWatch Do more with RSS, XML/Web feeds. Expand reach. Pull content together across government. Authoritative source. Reduce duplication.
Mashups Combine content from multiple sources for an integrated experience USA Search, USGS, NASA, EPA, Virtual Earth, Google Earth, Google maps Lots of potential. Improved govt reach, service, usefulness, and functionality. Integrate external data. Get licenses, stay vendor neutral. Make content available to others who create mashups
Widgets, Gadgets, Pipes Small applications & code in Web pages or for desktop use FBI widgets, Veterans Affairs, Census Population Clock & NASA Planet Discoveries Desktop widgets Increase awareness, use, and usefulness of .gov sites, information, and service. Bring content to the user’s home page (iGoogle, netvibes, etc)
Social News (Sharing, Tagging) Sites Ways of sharing content with others USA.gov, NASA, Govt blogs, Digg, Delicious Technorati .AddThis Increase the popularity and use of .gov pages, information, and services. Viral marketing.
Micro-blogging Form of blogging which allows brief (instant message size) text updates Twitter, Jaiku, Cromple, Pownce, NASA Edge, USA.gov, GovGab, Univ of Mich Seek input. Broadcast msgs: emergencies, news,